StrawberryFrog | Chief Creative Officer: September 2016 – Present
Clients: SunTrust Bank, Coke, Crunch Gym, Dubai Tourism, Georgia-Pacific, LifeBridge Health, MyMo, Walmart, Trusit Bank
Responsible for:
- Overseeing / Managing creative department including department profitability
- Maintaining highest standard in creative across all channels
- Developing internal creative capabilities
- New Business
Jane Do | Board Member / Investor: June 2015 – Present
Responsible for:
- Developing and maintaining brand guidelines
- Creative direction for Jane Do brand including active wear, retail, digital, social media
- Developing partnerships and licensing opportunities
- New Location Openings
- Events
William Morris Endeavor | IMG, Executive Creative Director : October 2015 – September 2016
Clients: AB InBev, Owned Properties
Responsible for:
- Running AB InBev experiential sports marketing business
- Branding & Rebranding WME | IMG properties
- Developing internal creative capabilities
McGarryBowen, Executive Creative Director : September 2013 – October 2015
Clients: Intel, Verizon
Responsible for:
- Co-running Intel global account
- Running business lines on Verizon including net superiority and branded entertainment
New Business Wins: Intel’s global branding and advertising, Verizon Network Superiority, Worldwide Consortium work for Intel, Dell, HP, Microsoft and Lenovo
Havas WW Chicago, Executive Creative Director : July 2012 – September 2013
Clients: Autolite, Anheuser Busch, Cracker Barrel, Claire’s, Jim Beam Brands, Reynolds, Hefty
Responsible for:
- Improving quality of work across all accounts
- Recruiting and fostering creative talent
- Developing agency new business
- Developing creative integration processes
New Business Wins: Autolite, Claire’s Global Branding and Creative, Cracker Barrel Digital, Terminix, Defended Michelob Ultra
DeVito / Verdi, Integrated Creative Director : January 2008 – July 2012
Clients: Appleton Rum, Daffy’s, Delivery.com, Duane Reade, E.P Carrillo, Gildan, Gold Toe, Kohl’s
Responsible for:
- Directing and managing all creative teams working in digital, integrated and traditional medias.
- Developing agency new business.
- Leading and developing integrated creative and media strategies
- Developing agency digital capabilities across all departments including: Media, PR, Account and Creative.
- Crafting and maintaining a creative culture within the agency.
- Recruiting and fostering creative talent.
New Business Wins: Appleton Rum, Daffy’s, Delivery.com, Duane Reade, E.P. Carrillo, Gildan, Gold Toe, Kohl’s, Erlich/Rentokil
Modern Publicity, Creative Director / Partner : September 2005 – March 2008
- Boutique creative agency that partnered with established agencies helping to develop integrated campaigns
- Created profitability in first year of business exceeding $1M in revenue
- Client roster including: DeVito Verdi, Kirshenbaum and Bond, Cliff Freeman, SS&K, Wieden & Kennedy and Grey
Grey World Wide, Writer : 2002 – 2004
- Developed some of the first integrated campaigns at Grey for clients such as: Tanqueray, Captain Morgan, K-Mart and Frontier Airlines